Bankable, Unparalleled Direct Marketing Expertise!™

Seven Putter Lane, P.O. Box 102, Middle Island NY, 11953-0102 •  Phone: 631-924-3888 • Fax : 631-924-3890

Dear Andrew:

Was my catching the train from Atlantic City, New Jersey at 4:00 A.M. to make a 2 hour consultative session at 10:30 A.M. with you worth it? You bet!

In less than two hours you not only answered all my questions, but asked me questions I should have thought of and didn’t. It’s like you read my mind. You picked it clean of information I didn’t even realize was important. It was an exciting two hours. My head was spinning!

I’m glad you told me to bring a tape recorder. I was able to capture (and not forget) all you ideas—headlines, pricing strategy, offers, additional back-end profit centers on tape. You creative ideas boggle my mind.

Listening to the tape on the train ride home reinforced how much knowledge I learned from our meeting. If you would have charged me $3,000 instead of only $800, I would have paid it.

I wish I had come to you to begin with – before I printed my book. You would have saved me from blowing over $25,000. Now I know why having the wrong title, aimed at the wrong audience, and pricing my book too low killed my chances of success.

Your connections in the field of mail order book publishing and marketing are awesome!

Your being able to get me a 900# in seven days, without my having to lay out thousands of dollars, was fantastic. I had no idea you were part of an international consortium that places over 50 billion dollars in the media.

It’s nice to know, someone still cares about helping the small, individual, self-publisher, like myself. I’m happy you have accepted me as your client and friend. Enclosed is a check for $2,500 to retain five hours of your marketing advice-by-phone service.

Thanks so much for all the extra time you gave me – and for your willingness to take me on a year after I didn’t take your advice in the first place.

Cordially,

Joseph B. McCullough                                                                                                                                                   President

P.S. I now know why you offer a 100% moneyback guarantee on your advice. You gave me priceless ideas at the rate of 60 miles an hour.

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